For obvious reasons you will want to increase the AOV of your Shopify store. If you increase the AOV, while keeping other variables the...

I don’t like it when people rattle off a long list of all possible marketing channels, because it doesn’t fit a framework and is easy to...

Robert Caldini published the now famous book Influence, detailing seven ways to influence people. This of course can also be used in...

A good niche is one where you can combine your personal strengths with your personal interests, in a defensible way. What do I mean by...

I will give you the “give a man a fish, you feed him for a day; teach a man to fish, you feed him for a lifetime” type of answer. Why?...

You only need 4 things to make a sale on Shopify. You need to find the right product Create engaging content about it (video, audio or...

Let’s quickly define Shopify conversion rates so that we are on the same page. From you product page views you have → Add to carts →...

(The current method needs to be used ethically but  is the most powerful tool I have seen if used correctly). The best “tool” is to...

{Note: this blog is part of our Q&A series, were we answer the most common questions about Shopify & Ecommerce on Quora, Reddit and other...